Peter Madrid owns and operates MadridMedia, a full-service public relations and media relations company, working primarily with clients in the Valley’s commercial real estate community. MadridMedia services include writing and distributing press releases, media placement, writing submitted articles for various trade publications, social media posting, and writing and editing services.
Peter spent three years as Communications Specialist for the Phoenix office of Cushman & Wakefield. He was responsible for internal communications, social media platforms, and oversaw the firm’s philanthropic and community engagement.
Prior to joining Cushman & Wakefield Peter was Associate Editor of Arizona Commercial Real Estate (AZRE) magazine. Peter was responsible for producing six bi-monthly magazines that covered the commercial real estate industry in Arizona.
Peter provides media services to the Valley’s most prominent industry groups including NAIOP Arizona, Valley Partnership, Urban Land Institute Phoenix Council, BOMA Greater Phoenix, IFMA Greater Phoenix, and the Arizona Self-Storage Association.
Peter is a graduate of the University of New Mexico, where he earned a BA in journalism. For 24 semesters beginning in the fall of 2013, he served as an adjunct professor at the Walter Cronkite School of Journalism and Mass Communications at Arizona State University. He taught editing, reporting, and ethics classes. He also served as a director with Cronkite News, overseeing a group of reporters covering the Borderlands beat.
For his devoted work with young people, he was named Co-Mentor of the Year by the Phoenix Business Journal for its 2017 Landmark Leader Awards. The awards recognize commitment, hard work, collaboration and community service in Valley commercial real estate. He was named to AZRE magazine’s 2023 People to Know in commercial real estate.
Prior to his work in commercial real estate, Peter was a sports editor and sportswriter for more than 40 years in the newspaper industry. He was also a magazine editor and writer for another 5 years.
He worked in the sports departments at the Kansas City Star & Times, USA Today, the Tucson Citizen, and the Arizona Republic. He was a member of the Kansas City Star & Times staff that won the 1982 Pulitzer Prize for Local Spot News Reporting. Later that year he became a charter member of USA Today in Washington D.C.
Peter gives back to the community through his support of Ryan House, Florence Crittenton of Arizona, the Leukemia Society of America, Child Crisis Arizona, Sojourner Center, the American Heart Association, St. Vincent de Paul, and A New Leaf.
