Modern Business Development CEO Cassie Wells

     PHOENIX, ARIZ. (Jan. 4, 2023) – Commercial real estate industry leader and business development expert Cassie Wells has announced the formation of a woman- and minority-owned firm, Modern Business Development.

Wells, who will hold the title of CEO, launched Modern Business Development to represent the niche market of subcontractors and service providers in Metro Phoenix who require business development services but aren’t ready to hire a full-time Director of Business Development.

Modern Business Development will provide clients with the following:

  • Exclusive representation in their field of expertise;
  • Specific project and/or end-user project opportunities;
  • Representation and participation in the largest networking organizations in the Valley, including but not limited to NAIOP Arizona, Arizona Builders Alliance, and ULI Arizona;
  • Multiple introductions to industry professionals who can help provide the client with long-term recurring business.

      “While my primary roles are to secure projects and contracts and to be an industry presence for my clients at networking events, I also understand the importance of helping them develop long-lasting relationships,” Wells said. “I don’t just focus on today, but my strategy involves ensuring my clients are prepared for tomorrow.”

A native of Phoenix, Wells, 32, formed Modern Business Development after more than 10 years at CCS Presentation Systems. She served as Corporate Sales Manager, Corporate Relationship Manager, and Account Manager at CCS.

Wells graduated Magna Cum Laude with a bachelor of science in marketing from the W.P. Carey School of Business at Arizona State University. She is involved with NAIOP Arizona and its Developing Leaders, ULI Arizona, and the Society of Saleswomen.

Wells was recently awarded Commercial Integrator’s 40 Influencers Under Forty, Class of 2022. She also co-authored and presented at the 2022 Worldwide IFMA Conference, “The Facility Managers Guide to Audio Visual Technology.”

Wells and her husband, Paul, have two children. In her free time Wells enjoys spending time with her family and fishing. She recently took up golf.

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